Episode information
Episode Number: 01
Date: May 30, 2023
Duration: 31:00
Host: Justin Deese
Website: JustinDeese.com
Contact: Justin@JustinDeese.com
Guest: Chris Gist
Summary
This episode of the Freedom Blueprint Podcast features an in-depth interview with Michael Kenady, a home service business owner who has been in the industry for over 20 years. In this episode, Michael shares his journey of going from an outdoor kitchen company to now owning a plumbing, restoration, and roofing company. He talks about the difficulties of running a home service business but also emphasizes the importance of timing in life and believing that everything happens for a reason. He also speaks about the need to stand out from the crowd and have a unique brand identity in such a competitive market. Additionally, he discusses how to use an avatar to target customers, be honest with them through offering value, and understand their needs so as to close sales. Moreover, he encourages technicians to be mindful of their customer’s needs and time so as not to have them repeat tasks or trips unnecessarily. Finally, he highlights the importance of having an understanding of numbers in order to grow a business and suggests that if we are not sure how to do this, we should reach out for help from a virtual CFO.
Tune into this episode for valuable insights related to money management, insurance companies, taking action on what you learn, and much more!
Chapters:
[00:00 – 07:16] – Hear the Wins and Speed Bumps of Running a Home Service Business with Michael Kenady
[07:17 – 14:20] – Standing Out in a Huge Competitive Market and Learning to Close Sales
[14:20 – 22:06] – Letting Go and Utilizing Technology
[22:06 – 29:11] – Knowing The Numbers or Risk Losing the Game
[29:11 – 31:05] – Closing