Episode information
Episode Number: 14
Date: September 09, 2023
Duration: 39:00
Host: Justin Deese
Website: JustinDeese.com
Contact: Justin@JustinDeese.com
Guest: Jim Hinshaw
Summary
Did you know that women influence a staggering 84% of purchase decisions, highlighting the immense power of female-centric marketing in the home service industry?
Jim Hinshaw, the dynamic VP of Sales at Service Nation Alliance, takes us behind the scenes of the heating, AC, and plowing contractor support world. Discover exclusive memberships, green maintenance tips, and the art of crafting that perfect incoming call script. As Jim underscores the value of smart spending and setting shared goals, he drops golden nuggets on harnessing women’s buying power and savvy social media strategies.
Chapters
[00:00 – 08:02] – Achieving Goals Through Visualization and Hard Work
[08:02 – 15:27] – Maximizing Your ROI with Service Nation: The Membership Advantage
[15:27 – 22:53] – Financial Realities and the Female Influence
[22:54 – 30:17] – The Premier Membership Key: Unlocking Growth with Expert Coaching and Tours
[30:17 – 38:45] – Leveraging Coaches and the Service World Event